Case Study: Silverstein Properties
From Downtown Manhattan To Luxury Apartments
Silverstein Properties is a nationally recognized real estate development powerhouse and one of the most influential private developers in the United States. Best known for shaping the Manhattan skyline, the firm has delivered iconic, large-scale mixed-use, residential, office, and hospitality assets that redefine urban living. With a multi-billion-dollar portfolio and decades of transformative development, Silverstein operates at the intersection of visionary placemaking, institutional capital, and long-term city building — consistently driving innovation, economic impact, and architectural excellence across major markets.
Collaborative Strategy
EJCS collaborated with Silverstein's marketing team on how to show up more authentic, organic and, consistent online through vlog-style videos with VoiceOver work. EJCS produced a 10-episode rollout featuring Silverstein Properties in Manhattan including restaurants, private events and, residencies. We worked closely to develop strategy, episode cadence, script writing, caption writing and, music choice.
Silverstein Properties
Chef's Table
Silverstein wanted a private Chef's dinner captured in vlog-style format with Voiceover. Closeup videography & medium cuts to complete an immersive digital experience.
Silverstein Properties
Downtown Day In The Life
Executing vlog-style UGC showcasing the many things to do in downtown Manhattan. Scripting, filming and editing by EJCS
Silverstein Properties
Content generated saves, high watch time and, engagement. Client was able to re-use the generated content across their platforms and marketing.